Beauty Expo

Parisian Runway Upstyle Hair Competition

In conjunction with beautyexpo 2018, UBM is proud to present you the most prominent competition in the beauty industry - International Mastery Award (IMA). We are proud to have Asia Pacific Hairdressers & Cosmetologist Association (APHCA) Malaysia as co-organiser, as well as Bumiputera Hairdressers Association (BUHA) and Malaysia Bumiputera Makeup Artist Association (MBMUAA) as supporting associations. 

In collaboration with L’Oreal, we announce the most anticipated Hair Competition in Malaysia is back in a larger scale and with stronger support in this October. The theme of the competition is "Parisian Runway Upstyle Hair". 

 What is Parisian Runway hair?

Think of Parisian fashion designers

Coco Chanel, Christian Dior, Jean Paul Gaultier, Givenchy, Thierry Mugler, Christian Lacroix and Loius Vuitton. Get inspired by their masterpiece and see how your upstyle hair creation can complement their designs

Think of Parisian women
Whatever the French women are doing—walking, sitting, eating a baguette—they do it with so much grace and style that the rest of the world is just swept off its feet. Hair is usually effortless styled, never look overdone.
Braids and bedhead looks for example are so French, they’re chic and trendy. What we love about the French braid is how it will never ever get boring because you can always experiment with many different variations.

We invite all talented and passionate hair professionals to master the art of Parisian in showcasing your work at Parisian Runway Inspired Up Style Hair Competition.
Parisian Runway Upstyle Hair Competition Brochure
Deadline and Fees
Competition Prizes
Judging Criteria
Rules and Regulations
Top 30 Finalists
Terms and Conditions
Competition Registration