Malaysia External Trade Development Corporation (MATRADE) serves as Malaysia’s national export promotion agency which is responsible in assisting Malaysian companies to succeed in the international market. MATRADE’s vision of making Malaysia a globally competitive trading nation is paired with its mission to promote Malaysia’s exports to the world.
MATRADE functions to assist and promote Malaysia’s external trade with particular emphasis on the export of manufactured and semi-manufactured products, services and imports. In addition, MATRADE formulates and implements export marketing strategies and trade promotion activities to increase Malaysia’s exports, undertake market research, and create a comprehensive database of information for the development and improvement of Malaysia’s trade.
MATRADE also organises training programs to enhance the international marketing skills of Malaysian exporters, promote and assist in services related to trade, as well as protect Malaysia’s international trade interest abroad.